About Our Client

Our client is a highly respected, 17-year-established moving company serving the Tampa Bay area. With a reputation built on reliability and quality, they have historically reached annual gross revenues of $2.7M. Currently, the business operates on a highly efficient, turnkey model using subcontracted movers who handle all field operations (trucks, labor, maintenance). 

The Opportunity

This is a pivotal, "temp-to-perm" Marketing & Operations Manager role designed for someone to step in and become the "voice" of the business as the owner reduces his daily involvement. Operating 100% remotely (following a 2-week in-person training period), you will have significant control and "skin in the game". You will replace the current call center function, taking direct ownership of leads, quotes, and scheduling while spearheading marketing efforts to increase profitability.

What You Will Do

• Marketing & Content: Write industry-related blog posts, add city pages to the website, and utilize tools like ChatGPT and WordPress to boost organic presence.
• SEO Collaboration: Work closely with long-term partner Steve Scott to understand and execute SEO strategies.
• Lead Conversion: Manage incoming leads to maintain a 40–45% conversion rate and handle all customer quoting and scheduling.
• Reputation Management: Monitor and drive Google reviews, ensuring movers are incentivized for positive feedback.
• Operations Oversight: Manage the CRM (Elromco) to track moves, communicate with customers, and ensure crews are not overbooked.
• Multimedia Growth: Begin capturing and utilizing pictures and videos from moves for social media and YouTube content.

Who You Are

• Marketing-Centric: You have a strong background in SEO marketing and understand why reviews and digital structure are critical for growth.
• Skilled Communicator: You possess excellent people skills and the ability to represent the brand professionally to B2C consumers.
• Tech-Savvy: You are comfortable learning new CRM systems and using digital tools to streamline operations.
• Autonomous & Disciplined: You thrive in a remote environment and are ready to take full authority over daily operations.
• No Degree Required: While years of experience are open, your ability to drive profit and "make the business yours" is what matters most.

The Ideal Candidate is a marketing-minded professional who treats the business as if it were their own. You understand that the moving industry is a permanent fixture with massive growth potential, and you aren't afraid to "storm the gates" to win market share. You are comfortable wearing multiple hats—from technical SEO tasks and blog writing to the daily "bread and butter" of quoting jobs and managing subcontractors. Most importantly, you are looking for a long-term home where your impact on the bottom line is directly rewarded.

________________________________________

About Naviga Recruiting & Executive Search

Naviga Recruiting & Executive Search is a leading provider of Contingent Workforce Solutions, Executive Search, Leadership and Individual Contributor hiring, empowering businesses to achieve their strategic objectives through expert talent acquisition. Our specialties include sales, marketing, finance/accounting and operations hiring. With a commitment to excellence and a deep understanding of market trends, Naviga Recruiting & Executive Search helps organizations build high-performing teams and navigate complex workforce challenges. Naviga Recruiting & Executive Search specializes in U.S. Hiring for Global Businesses.